What is it like to shadow Elon Musk for two years? To sit courtside as he builds a rocket? Or tears apart an engineer? Or couch surfs at the homes of billionaires? And how on earth do you make sense of it all? Walter Isaacson is the biographer of giants: DaVinci, Franklin, Doudna, Jobs...and now Musk, former enfante terrible, rocket launcher, electric car innovator, and Twitter—er, X—disruptor, to put it gently. In this four part series, author Evan Ratliff (Mastermind, Longform Podcast) sits down with Isaacson to draw out the behind-the-scenes stories of this epic biography, and what the writer has learned as an outsider inside Silicon Valley.
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Episode Three: Storytelling and Hot Takes
Be a storyteller, not a preacher. That was novelist Walker Percy’s legendary advice to a young Walter Isaacson. One he takes to heart in his work as a journalist at Time and CNN, and as a biographer of creative genius across the centuries—and in trying to capture someone as volatile as Elon Musk. He reflects on the challenges of holding the complexity of a character in his mind—and the minds of readers—in the modern age, when everyone just wants to know if the emerald mines were real.See omnystudio.com/listener for privacy information.
Episode Two: Demons
What kind of titan of industry has a "giddy mode"? Or a "demon mode"? The two aspects of Musk’s personality are forces that drive his choices and behavior at work—and vectors Isaacson finds critical to understanding how Musk operates. From ripping out servers on Christmas Eve on a whim to buying Twitter against better wisdom, and reaming out staff members left right and center, we stare into the darker parts of Musk as chronicled by Isaacson.See omnystudio.com/listener for privacy information.
Episode One: Genius
Space travel, electric vehicles, future-powering batteries—the ability to push technology forward and to bring it into the world in a real way is without a doubt the best of Elon Musk. In his 600 page biography, Walter Isaacson chronicles a man with superlative engineering skills, but who “doesn’t have a fingertip feel for social emotional networks.” On this first of four episodes, Isaacson shares the aspects of Musk that gave meaning and muscle to … the rest of Musk.See omnystudio.com/listener for privacy information.
Introducing: On Musk with Walter Isaacson
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